It's cold. Really cold. And if you've been bemoaning the sub-zero temperatures that are currently freezing over Britain, then consider yourself lucky you didn't spend your New Year's in the same position as part-time illusionist and full-time crazy man, Hezi Din.

The 29-year-old spent 66 hours sealed in an eight-tonne block of ice, breaking the previous record of 63 hours set by David Blaine (you know, that American weirdo who did that whole 'eye on the palm' thing). Being set free just after midnight on New Year's, Din was put straight in to a waiting ambulance. We can only assume it was heading to the local crazy house.

Check out the video above which shows Din preparing for his ice cold stunt.