The must-have brands, freshest trends and most exciting collaborations for the summer season...
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Trend #1: printed steez
There’s a fine line with statement shoes – you can either be screaming for more attention than you deserve, or you can team them with a simple-yet-stylish outfit for an effortlessly on-trend look. A printed pair of trainers is just the answer.
Trend #2: tennis whites
Summer arriving means one thing: invest in all-white everything. Crisp white kicks come round year after year for a reason – they’re a timeless classic that always look shit hot.
Trend #3: skate shoes
On the days where you give absolutely zero fucks about what you’re wearing, skate shoes always seem to slip on your feet. Luckily, they go with pretty much everything in your wardrobe and look rad.
Trend #4: just dropped
Collabs aren’t just for sneakerheads who know their gum sole from their tred outersole. Every man is invited into the cool club of collaborations. You can almost guarantee that each pairing will look kickass with your staple chino shorts this barbecue season.
Trend #5: techy track trainers
As soon as the sun has got his hat on you’ll be lacing up those kicks, out the door and doing laps round the park quicker than you can say ‘daytime drinking’. So make sure you don’t fall victim to the classic ‘nerd’ tech trainer and add some style pep to your step.
Trend #6: block colours
When Kanye West dropped the Air Yeezy Octobers in all red, the sneaker world was sent into a frenzy. One shoe, all one colour – how could this be? Well, thank the trainer lords, as the high street have now tapped into the trend and you too can be cool like Kanye.
_ Photography: Marco Vittur _