Image via Nintendo
You don't need to call yourself a gamer to know that Nintendo's NES Classic was the ultimate gadget to have this past holiday season, with demand so high that a few retailers like Best Buy and Amazon re-released remaining inventory, while second-hand places like eBay have people selling the console for two-to-three times the asking price.
If you didn't get your hands on one, don't be too upset, because the damn things sold out faster than you could say the alphabet backwards.
So, what does Nintendo do with a product that may have just singlehandedly put them back atop the video game mountain? Pull it from shelves.
That's right, according to a report from IGN, Nintendo is discontinuing the NES Classic beginning next month once the final shipments go out to retailers.
Per that same IGN report, here's what a Nintendo rep said about the over-the-top bold move:
"Throughout April, NOA territories will receive the last shipments of Nintendo Entertainment System: NES Classic Edition systems for this year. We encourage anyone interested in obtaining this system to check with retail outlets regarding availability. We understand that it has been difficult for many consumers to find a system, and for that we apologize. We have paid close attention to consumer feedback, and we greatly appreciate the incredible level of consumer interest and support for this product.”
And here's what another Nintendo rep said:
"NES Classic Edition wasn’t intended to be an ongoing, long-term product. However, due to high demand, we did add extra shipments to our original plans.”
So, in other words, only because the NES Classic sold well did Nintendo decide it would "add extra shipments" of the product and break their original distribution plans? Sure sounds like a terrible way to run business, in my opinion.
Could you imagine if, back in 1985, Nike would have said that Air Jordan's would no longer become available because the NBA banned the shoe? Where in the hell would that company be today? Who knows, but many wouldn't "Just do it!"
As you might imagine, the Internet is so confused and really pissed off with Nintendo's announcement. Just look at some of the tweets.
Nintendo just discontinued the NES Classic because they HATE YOUR MONEY.— Erik Kain (@erikkain) April 13, 2017
@NintendoAmerica Discontinuing the NES Mini? After promising everyone who wanted one would get one? Sorry doesn't cut it.— Tony Boes (@TonyBoes) April 13, 2017
After re-releasing its classic NES console and pricing the NES Classic at $59.99, Nintendo may have just underestimated its own product, thus, killing it before hundreds of thousands more gamers could even see the box in person.
With an reported 1.5 million NES Classic consoles sold, per IGN, it's sad to report there will only be a few more available in retailers by next month—and it's one of the dumbest business decisions I've ever heard of