Make way for the most exciting trainer to enter the sports footwear market in years. Presenting the Boost from Adidas, the shoe with bounce built in and about to change the world of running forever.

Adidas boost

The idea is that you maximise on energy when running, which comes from evolutionary cushioning material. The material, called TPU, is literally blown up and turned into thousands of small energy capsules. These capsules store and unleash energy, providing the highest energy return in the running industry.
Boost heel
It's also super comfortable, with a special mid-foot support frame and an external heel counter which maximises the heel fit and comfort during the run.

Adidas boost

It will be hitting the shops on February 27 for a cool £110 and is already making us start to consider braving the London Marathon. Check out the truly epic video below and get seriously excited about a pair of trainers.