Napapijri are a really ace brand, specialising in seriously manly garments that are great for the more adventurous types. Their Spring/Summer 2013 Collection takes inspiration from their focus on the idea of travel, exploration and ultimately, discovery. But you don't have to climb a mountain to wear it. Their collection also features some cool, vintage-style tees and lightweight blazers.
They're also pretty great at making videos in epic locations. This here short film, shot in the deserts of the United Arab Emirates, takes us behind-the-scenes and features a fit girl and some great, new garms that celebrate the great outdoors and the urban lifestyle.
It also makes us a bit jealous that these models get to stand around, looking good in the middle of a desert. Still…it doesn't beat a bacon sandwich and Sky Sports.