Spring/Summer 2011 marks the seventh collaboration between perhaps the most famous British sportswear brand Fred Perry and hip Belgian menswear designer Raf Simons. It’s a collection that stays true to the iconic Fred Perry aesthetic, featuring various reincarnations of the polo shirt, heavy use of the laurel wreath and of course lots and lots of white.

Simons’ own minimalist style can be seen in the use of utilitarian features, crisply tailored trousers and sartorial touches such as body darting, which lend a slimmer silhouette to the collection. This is high-end design so expect prices, but also detailing, to match - the ubiquitous zips that have replaced button plackets and side seams on many of the pieces are sourced from Swiss brand Riri, which has been making them for hundreds of years.

fredperry.com