House of Billiam, bespoke street wear tailors, have launched their full bespoke service online for the first time with the help of retail technology startup Emblzn.
The relaunched website features their classic House of Billiam Varsity and Biker Jacket pieces, plus two new shapes - a low collared varsity hybrid, and their own take on the traditional coach jacket.
The main feature and focus of the app is a custom designer, which allows collaborators to build their own designs from within the House of Billiam collection. Designers can pick and choose from a range of colours, patterns and fabrics, to put together a truly individual piece in their own style.
Another feature also allows you to save, share, embed and order your design directly, to be custom made for you. Can you do better? Try out the new House of Billiam app right here.